5 Essential Strategies to Create a Winning Pitch Deck Design for Funders

When it comes to attracting potential investors, having a well-designed pitch deck is a must. A great pitch deck design can be a key factor in helping you get potential funders onboard with your company. Through the use of persuasive storytelling and visuals, a properly designed pitch deck can help you convey your company’s goals and objectives to potential investors in an engaging way.
In this article, we share our 5 essential strategies that we recommend to help you create a winning pitch deck design.

1. Choose an Appropriate Font

Having an eye-catching font can set the tone for your entire pitch deck, and it can be an important factor in how your presentation is perceived by potential investors. When choosing a font for your pitch deck design, make sure to select a font that is both highly legible and aesthetically pleasing. Sans-serif fonts are typically preferred, as they are simpler and easier to read on screens and in print. Avoid using too many different fonts in your presentation as this can give off a cluttered and unprofessional vibe.

2. Use Colors and Visuals to Help Tell Your Story

Aside from providing specific details about your company, a great pitch deck design will also use visuals and colors to help tell your story and keep potential investors engaged. Color schemes, illustrations, graphs and other visuals can be used to further emphasize relevant points in your presentation and showcase the performance of your company in an easy-to-understand format.

3. Keep Your Pitch Simple and Concise

When it comes to creating a winning pitch deck design, less is more. Make sure to focus on the key points you want to make and prioritize information that will interest potential investors. Avoid cluttering your presentation with too many slides and make sure that each slide is fully utilized by providing clear and concise information that is easy to understand.

5. Practice, Practice, Practice

Properly practicing for a presentation can make all the difference. Before presenting to potential investors, it’s important to go over your pitch deck design multiple times in order to feel confident and knowledgeable about the key points you want to make. Rehearsing your presentation can also improve your fluency and help you stay focused while presenting.

Conclusion

Creating a great pitch deck design is essential in helping you get funders onboard with your company. Following these 5 essential strategies can help you create a winning pitch deck design that will not only engage but impress potential investors.